3D Vision Blog

A normal user's look into the world of 3D Stereo Technologies

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Sony’s “3D Experience” is a New On-Demand Video Streaming Service

July 13th, 2011 · 7 Comments · Other S3D Tech


Sony’s “3D Experience” is a new and free of charge on-demand streaming service offering a range of promotional video clips and trial content in 3D format for owners of compatible Sony Bravia 3D HDTVs. The service should be available starting today (July 13th) on all compatible 3D HDTVs from Sony without the need of registration, and initially it will be available only in the following five countries: UK, Germany, France, USA and Canada.

According to Sony, the “3D Experience” service will provide instant access to an extensive range of 3D clips and trial content from a wide variety of genres, including movies, music, sports, and documentaries, with about 30 titles expected to be available at launch. In order to be able to comfortably watch the 3D content it is recommended to have an internet connection with a speed of at least 10Mbps.

Sony plans to further expand the content line-up and promote their “3D Experience” service among other content providers as a platform through which they can showcase their 3D products, so that not only 3D content being produced by Sony will be available in the future. Of course this free service won’t be offering full-length movies in 3D format, it is just intended as a showcase where you will be able to watch short promotional videos in 3D format and if interested in a specific movie, then you would still have to go and buy it on Blu-ray 3D media for example. But who knows, maybe if the service turns out successful among the users Sony could expand it further and start offering paid content as well.

So if there is anyone with a Sony Bravia 3D HDTV in one of the initially supported continues that has already tried the service or tries it now, feel free to share your feedback in the comments below…

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Electronic Arts Senior Art Director has Joined S3DGA

August 28th, 2009 · No Comments · General 3D News

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Great news for the S3D community as the S-3D Gaming Alliance (S3DGA) gains more and more members and attention not only from the gaming industry, and this is happening unexpectedly fast. It seems what began as a surprise announcement at SIGGRAPH 2009 has quickly become an industry-wide movement to ensure the adoption of stereoscopic 3D (S-3D) gaming in consumer homes around the world.

The association is very honored to announce that Habib Zargarpour, as a representative of Electronic Arts (EA), has joined S3DGA’s advisory board. As demonstrated at SIGGRAPH, game developers want to see industry-wide support for stereoscopic 3D gaming, and this is the first of many steps towards this goal.

As a Senior Art Director for “Need for Speed,” Habib Zargarpour’s game development credits also include “Need for Speed: Most Wanted,” “James Bond 007: Everything or Nothing,” and “Need for Speed Underground.” His diverse film background includes work with IMAX 3D, and a whole range of visual effects work for projects such as “Star Wars: Phantom Menace,” “The Perfect Storm,” “Twister,” “Star Trek: First Contact,” “The Mask,” and several more memorable films.

“When I saw ‘Need for Speed SHIFT’ in stereoscopic 3D at SIGGRAPH, I was impressed. The audience was blown away by how well ‘SHIFT’s’ immersive cockpit was represented by the 3D tech, and we see a great future for S-3D in games. We need an industry-wide standard for S-3D gaming, and S3DGA has the drive and experience to push this forward. All developers and manufacturers should participate,” said Habib Zargarpour, Senior Art Director for Electronic Arts Inc.

We, the S3D enthusiasts all hope that other big gaming and hardware companies will also join the alliance and start paying more and more attention to the S3D community, finally delivering we’ve all been waiting for in years – a true and as realistic as possible Stereoscopic 3D Experience … ;)

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