It seems that ArcSoft has managed to beat the competition by actually being the first company that offers Blu-ray 3D support for its premiere product for playing back movies and videos – ArcSoft TotalMedia Theatre 3 Platinum. The company has released a 3D Plug-In for TotalMedia Theatre 3 Platinum called Sim3D that supposedly adds Blu-ray 3D Movie decoding capabilities as well as stereo 3D video playback and 2D to 3D photo and video conversion features. You need to have the TotalMedia Theatre 3 Platinum already installed (priced at $89.99 USD) and then get the Sim3D Plugin and install it (another $19.99 USD) to make everything work so the total cost for this solution if you don’t already have the TMT3 Platinum software goes to $109,98 USD which is quite expensive, but if you already have the main software the plugin comes quite cheap.
The Sim3D plugin does support Blu-ray 3D playback, 2D to 3D conversion for DVD Video and video clips as well as 2D photos and stereo 3D video files playback if they are in Side by Side or Over/Under format. You should however note that Sim3D currently does not support 2D to 3D conversion form 2D Blu-ray movies, although you can probably find a workaround over this by using software such as AnyDVD HD.
The 3D displays modes supported by the Sim3D plugin are anaglyph red-cyan 3D on a normal displays, PageFlip mode for 120Hz LCD displays including 3D Vision support, Line Interleaved mode for display using passive polarization and Checkerboard mode for 3D DLP TVs. No word on support for the new wave of HDMI 1.4(a)-based 3D HDTVs, but this may come as well with a later updates as otherwise you’ll have to use external hardware Blu-ray 3D player to play the movies on such a new 3D HDTV.